During the internship, I also launched the lead generation campaign. At that time, I had written the copy for Meta in a lead-gen campaign designed to drive more business and generate enough leads for email marketing. As such, I collaborated with my team to translate the idea into a professional, succinct social advertisement.
Therefore, I launched the campaign for 4 February 2024 – 11 February 2024. The diagram below shows that the performance of this campaign is successful.
As such, I launched other lead-generation campaigns, which resulted on huge amount of leads. This can be seen on the following diagrams:
This campaign shows that 153 people have signed up on the form attached to the ad. During that campaign, the amount spent was $93.13. Next, there is another campaign that was launched and generated more leads, as shown below:
As you can see from the above, this campaign generated 545 leads at a total cost of $320.42. Therefore, we can conclude that 545 people signed up on the attached form.